Melbourne Energy Institute
Anita La Rosa is MEI’s Institute Manager. Anita leads the Institute team and works with the Director and MEI’s program leaders to achieve the Institute’s operational, financial and research objectives.
Anita has an extensive background in marketing and communications within the Australian energy sector. Anita joined The University of Melbourne in 2018 as MEI’s Marketing Specialist. In this role, she was responsible for the development and roll out of MEI’s marketing and industry engagement strategy, and communications and public relations plans.
Anita has over 15 years experience in integrated marketing strategy development, brand management, event planning, as well as internal and external communications. Prior to joining The University of Melbourne, Anita was Marketing Manager for the Power Transmission and Distribution division of Siemens Australia and New Zealand. Anita has a Bachelor of Business (Marketing) degree from Swinburne University of Technology.